Get off the couch, Adelaide
I was pleased to have my opinions shared in the February 2016 SA Life Magazine. “There are about 7,400,000,000 people across the globe. Only 0.02 per cent of these live in Adelaide. With a small...
View ArticleHow to change behaviour
Getting someone to change their behaviour is near impossible. Be this to buy your product or give up smoking. “Bad habits are like a comfortable bed, easy to get into, but hard to get out of” Proverb...
View ArticleIntrospection kills innovation
(5 min read) Business and government facing challenging and uncertain times, can risk slipping into rumination — “The economy is struggling.” “Consumer confidence is down.” “It is beyond our control.”...
View ArticleEmbracing design thinking to unlock the ideas boom
I was pleased to have my views shared in the July edition of the Research News, the Australian Market and Social Research Society’s mag. You can read an extract here...
View Article5 quotes from 1980’s movies that say a great deal about life, business and...
I was a child of the 1970’s and 1980’s. A seemingly simple time. This was a time pre the Internet, Facebook and even mobile phones. But, somehow we survived, and in many ways much in life and business...
View ArticleI’d like to teach the world to sing
Way back in 1971 in the era of love and world peace, came advertising offering a solution … ‘I’d like like to buy the world a Coke.’ With a chorus introducing Coke as ‘the real thing’ the ad seemed to...
View ArticleYou can observe a lot by just watching
I’ve had an epiphany. Recently I found myself traversing Sydney in a hire car, conducting in-depth interviews for one of our clients. Over the Harbour Bridge, and back under the Sydney Harbour. North,...
View ArticleEmbracing design thinking to unlock the ideas boom
Pretty pleased to have my thoughts shared in the July 2016 Australian Market and Social Research Society [AMSRS] Research News. With permission it is shared below. “Ideas are all the rage. Both at a...
View ArticleOvercoming ordinary
In one or two clicks anyone can do just about anything …. then move to the next task. Need that … BAM! Then that … POW! While this is progress, is it also willingness to accept ordinary? “The...
View ArticleHappy Birthday Square Holes! 12 lessons
(11 min read) Way back in 2004 I was waiting for the call. Waiting for the call that would change everything. The phone rings (* ring, ring … ring, ring … *). Around 12 hours later Lily was born. I...
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